What is Personalization in Customer Experience?
Read moreWe are past the point where having an online presence for a business only meant setting up an informative website (and in recent times, a mobile
Read moreWhen we talk about 2021, it is impossible to ignore the
Read moreWhen it comes to marketing communication, the more closely the message relates to the target audience, the better would the brand connect be.
Read moreWe are past the stage when COVID-19 forced people to stay back home for extended durations of the lockdown (at least to a large extent).
Read moreDigital commerce is here to stay.
Read moreAn emerging trend in web-based programming is the use of Headless CMS technology as a shared content platform.
Read morePersonalisation is not a destination but a journey. We live in a time where customers look forward to having a seamless online experience when they visit a website or a blog. This is especially true for e-commerce websites.
Read moreSince their inception, content management systems (CMS) have completely transformed the entire web content landscape. There was a time when CMS weas the primary instrument of managing websites which could be viewed only on desktops.
Read moreEvery customer’s needs are different from the other. They have different reasons to interact with your business such as buying a product, seeking information, resolving a problem, etc.
Read moreToday, as a result of technological advancements in mobile development, people are increasingly spending the majority of their time in the online world.
Read moreThe market is becoming increasingly cluttered, period.
Read moreWebsite forms are a great way to collect relevant information about website users and understand their needs better. This also gives them information about their users that can be used in accurate places by the website's owner.
Read moreThe adoption of cloud computing has quickly become a key driving force for businesses today. Organisations are making the switch from self-hosted infrastructure to public cloud configurations.
Read moreWeb development has come a long way from the days of HTML and CSS with the introduction of Javascript (JS).
Read moreAccording to a 2017 study conducted by SimiliarWeb, comparing the usage of mobile phones for web browsing to that of desktop, total online visits on mobile phones increased to 63% (as compared
Read moreE-commerce or 'electronic commerce' is a sales transaction that takes place between a buyer and a seller online. For example, if you like to do your shopping online, you are actually doing business with e-commerce companies.
Read moreAre you looking for a Content Management System (CMS) that can use the same content across various channels including websites, mobile apps, virtual reality space, and more?
Read moreFor several decades organisations have attempted to distinguish themselves by creating amazing products, using unique marketing strategies, and providing creative offers.
Read morePennyWise is a certified technology partner of the world's leading digital experience, commerce, cloud and enterprise technology platforms.